Tri-County Auto Supply Company, Inc. (TCA) was founded in 1983 in Rockaway, NJ.  TCA realized the automotive dealership industry had a solid opportunity to create a new solution to the “wagon peddler” suppliers of the time. 

In the 80's, TCA distributed hardware, AC Delco, Motorcraft and other ancillary supplies.  Hard work and a commitment to customer service developed a strong base for the company to grow upon.

In 1985, current President, Gary Finkelstein, joined the business.  Gary brought a strong sales ability, fresh ideas and help expand TCA into new geographical areas.

In the 90’s, TCA decided to diversify product offering to counter the difficult automotive market.  Our janitorial supply and office coffee divisions were born, allowing TCA the ability to offer one-stop shopping for automotive dealership needs.

In 2003, current Vice President, Rodney Houle joined the business.  Rodney brought many new ideas to the table including plans to improve operations, employ technology and develop supplier relationships.

In 2007, TCA diversified even further by introducing a service chemical program through Valvoline call SynPower.  SynPower later became Valvoline Professional Series (VPS) and have changed the way TCA goes to market.  VPS gave TCA the ability to be a profit center for our dealerships and dealership groups and became the catalyst for growth for TCA moving forward.

Growth continued throughout the decade moving TCA to develop a sales team and expanded its territory to an 80 mile radius from Rockaway, NJ.   

Today, TCA associates service over 200 clients in New York and New Jersey.  Although the company has grown considerably during the past 30 years, the core values and family business approach TCA was founded on holds true.  TCA is passionate about delivering customized programs to help dealerships reduce back end expenses, increase profitability and improve customer retention.

“Making Dealerships More Profitable”


Our Mission

TCA is dedicated to the development of long-term valuable relationships with clients, vendors and associates by pursuing the finest quality products and services with a focus on professionalism and integrity.

Combined with customized programs, TCA is able to tailor solutions to meet the needs of each business model and maximize profit potential while separating itself from the competition.